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Fig - 1-4-1                               Source: Flytxt


          Voice  recognition  is  getting
          perfect                                                           The majority of the


          Despite the limitations, it is a fact that                  communication is not in the
          bots help in automating a part of the                       words we speak, but hidden

          customer engagement, thereby reducing                     in the subtext, tone, and voice
          operating costs. However, there is plenty                    inflections of the speaker.

          of scope for improvement.                                 Intelligent voice agents should
                                                                        be able to interpret voice
          Voice recognition could hold the key to                   inflections and map them on to
          improving the savviness that chatbots                      emotions, such as happiness,

          lack. An estimated 325.8 million people,                    surprise, anger and disgust.
          or 10% of the total online population,                    Backed by artificial intelligence
          used voice control in the beginning of                          and machine learning

          2017. By 2019, the voice recognition                         capabilities, the agents can
          market is estimated to nearly double and                    provide dynamic responses
                                                                       relevant to the customer’s
          become a $601 million industry.
                                                                             specific requests.
          The leading players in this space are
          Apple Siri, Amazon Alexa, Google

          Assistant, Microsoft Cortana and                     Google Home units were shipped in
          Facebook M. Amazon Alexa enabled                     2016. Microsoft Cortana has 133 million

          devices have the lion’s share of the                 monthly users. With the growth of this
          market followed by Google Assistant.                 industry, it has been estimated that 50%

          Amazon sold 4.4 million Echo units in its            of all searches will be voice assisted by
          first full year of sales while over 500,000          2020.



          INSIGHTZ - VOLUME 03, 2018                                                                         21
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