Article in Lighthouse Insights
December 18, 2014
Abhay Doshi, VP, Product and Marketing, Flytxt sharing his views on how the Indian mobile marketing space will evolve in 2015. According to Abhay, Data driven marketing will become the norm in 2015 and players will start leveraging big data technology more to perform smarter analytics.
Article in O’Reilly Radar
December 2, 2014
This article looks at the new ‘fast data’ scenario, where real-time decision making is critical for organization’s performance. Flytxt is mentioned as a sample vendor with multi-layer, three-tier architecture processing data streams from more than 200 million mobile subscribers,extracts intelligence from four billion events per day thus enabling operators to make quick decisions based on available data.
Article in CommsMEA
December 1, 2014
Dr.Vinod Vasudevan, Group CEO, Flytxt while talking with Editor CommsMEA Magazine, spoke about how Flytxt is preparing for handling the data explosion in Telecom environment. He also mentioned that customers typically recover the investment made on Flytxt’s analytics powered monetization solutions in around six months.
Article in Consultants Review
December 1, 2014
Srinivasa Ravi, COO, Flytxt in conversation with Consultants Review, spoke about data explosion in the telecom Industry and role of consulting in monetizing data to generate measurable economic value.
