Flytxt in the Media
- Wireless carriers to ramp up on-deck advertising
- Mobile Outlook 2010 Mobile Marketer, 2010
Dr. Vasudevan's quote in Mobile Marketer's Mobile Outlook 2010 Read more... - Differentiating real-time from traditional BI
- CXO Today,30 Jun, 2010
In an exclusive interview, Dr Vinod Vasudevan, Group CEO, FlyTxt explains the need to differentiate between real-time customer insights and traditional BI. Read more... - Working beyond the metropolitan
- Times Ascent, May 7, 2010
"Priorities of employees are changing; there are more takers if the job is enterprising and the technology is innovative and promising. In such cases, location becomes irrelevant", says Rajesh Mathachan. Read more... - Flytxt updates mobile marketing platform
- Telecom yatra, April 28, 2010
Flytxt, the Trivandrum-based mobile marketing company, has launched the advanced version of its mobile marketing platform Neon. Built for mobile operators, it enables them to launch high volume marketing programmes to generate incremental revenue from existing subscribers. Read more... - Mobile Shopping: Soon a reality
- Express Computer, April 2010
Pravin Vijay, Director of Marketing shares his views on trends in mobile commerce... Read more... - Operators unlocking the value of subscriber information
- Mobile Marketing Magazine, February 2010
Mobile Marketing Magazine's special edition published at Mobile World Congress discusses about how the mobile operators around the world are opening up their customer databases to advertisers. According to Dr. Vinod Vasudevan, there is a renewed effort among operators to build data stores and data warehousing solutions... Read more... - WiMax proliferation can change rules of mobile/VAS game
- CIOL, 12 January, 2010
The VAS market, currently valued at Rs 65 billion ($1.35 billion), constitutes about nine to 10 per cent of the total revenues for telecom operators in India and is expected to be 40 per cent of total revenues of operators in the next three-five years. Dr. Vinod Vasudevan, Group CEO, Flytxt, discusses the industry trends and some of his plans for 2010 in an interview with CIOL Excerpts.. Read more... - The future of Mobile Advertising
- Express Computers, Jan 2010
Industry experts share their views on the future of mobile advertising with the advent of 3G. Participating in the discussion, Dr Vinod Vasudevan commented that improved user experience of 3G will also make the mobile Internet more popular, thereby increasing the potential for mobile advertising. Read more... - Good bye recession, bright days are ahead!
- Express Computers, Jan 2010
According to Dr. Vinod Vasudevan, Group CEO, the economy is now showing signs of recovery and in 2010, we should see more stability and possibly, an upward trend... Industry experts share their outlook for 2010. Read more...
- Mobile Marketing Crippled
- Voice & Data, December 2009
Dr. Vasudevan stresses on the need to drive CRM based mobile marketing programmes. Read more... - Exclusive Interview With Dr. Vinod Vasudevan, CEO, Flytxt – Conversational Mobile Marketing Technology
- WAT Blog, 8 December, 2009
Dr. Vinod Vasudevan shares key insights on mobile marketing, and reflects on trends that will define the scope of industry. Read more... - Happy Employ = Productivity
- Times Ascent, 7 December, 2009
Rajesh Mathachan, Head of HR, Flytxt emphasises on an employee empowered work culture to increase productivity. Read more... - The 7th Mass Medium
- AdVantage, November 2009
Mobile marketing has to become a critical component of a marketing strategy, emphasises Dr Vinod Vasudevan, group CEO of Flytxt. He identifies key trends that have emerged as critical to a mobile operator’s marketing strategy Read more... - Flytxt strengthens focus on mobile marketing
- CIOL, 24 November, 2009
Dr. Vasudevan reflects on mobile marketing trends, and discusses Flytxt's future plans. Read more... - Subscriber value turns new target for telcos
- Economic Times, 23 September 2009
David Harper and Dr. Vasudevan in talk with Special Correspondent, Economic Times highlights the need for intelligent commercial communication with subscribers to retain them and maximise their value. Read more... - Untargeted messages irritate consumers
- My Mobile, September - October 2009
In the article published in My Mobile, Dr. Vasudevan shares his views on current trends in mobile marketing, subscriber privacy and impact of 3G on mobile marketing. Read more... - Conventional to Conversational
- Voice & Data, August 2009
Dr. Vinod V Vasudevan highlights the need to shift from a conventional marketing to conversational marketing approach, to ensure that customers and operators gain maximum from VAS. Read more... - Ads on Mobile: Short & Sweet
- My Mobile, July-August 2009
Dr. Vinod V Vasudevan, Group CEO of Flytxt expresses the significance of mobile as a marketing channel in conversation with My Mobile. Read more... - Mobile marketing 2.0 hits SA
- IT Web Africa, 08 July 2009
IT Web Africa talks to David Harper, Chairman and Dr Vinod V Vasudevan, Group CEO in Johannesburg on Flytxt's expansion plans in ZA. Read more... - No Looking Back
- Voice & Data, 04 July, 2009
Voice & Data profiles key technology players in Indian VAS market and also reflects Flytxt views on Operators’ role in the mobile marketing value chain. Read more... - Making mobile marketing effective
- Express News Service, 03 June 2009
Vinod Vasudevan, Group CEO of Flytxt speaks about the current scenario, potential and challenges in mobile marketing. Read more... - Flytxt to Focus on Neon Technology Business
- VAR India, May 2009
VAR India profiles Flytxt and briefs about how Neon, it’s fully integrated carrier-class mobile marketing platform enables Operators to do customer centric mobile marketing. Read more... - Mobile Marketing : Donning a New Hat
- Voice & Data, 05 May, 2009
This article captures the views of Operators and other stakeholders about Mobile Marketing. Read more... - Mobile Advertising
- Express Computer, 04 May 2009
Dr Vinod V Vasudevan expresses his views on Mobile Marketing in an article on how mobile marketing is gaining momentum in India. Read more... - Mobile Marketing Takes Off in India
- ZDNet Asia, 27 April, 2009
Dr Vinod V Vasudevan expresses his views on mobile marketing in an article on Mobile Marketing trends in India. Read more... - Flytxt eyes 3 more deals from telecom market
- Business Standard, 25 March, 2009
Tim Williams briefs Business Standard about current mobile marketing trends in India and Flytxt's focus on Indian operators. Read more... - Reliance Communications implements Flytxt’s new mobile marketing platform
- Mobile Marketer, 12 March, 2009
Tim Williams talks on how targeted campaigns will transform the mobile marketing effectiveness for Reliance. Read more... - Transitioning Through Different Roles
- Smart Techie, February 2009
Dr. Vinod Vasudevan talks about his new role as the Group CEO of Flytx in conversation with Smart Techie. Read more... - Netherlands co bullish on India
- Hindu Business Line, 06 Feruary, 2009
David Harper, Chairman and Dr. Vinod Vasudevan, Group CEO talks on Flytxt's strategy in India. Read more... - Flytxt unveils its growth plans
- Economic Times, 29 January, 2009
Dr. Vinod Vasudevan, Group CEO, Flytxt unveils the company's Mobile Marketing 2.0 vision and global strategy. Read more... - Mobile VAS needs Holistic Approach: CXOs
- CXO Today, 20 January, 2009
Flytxt on Mobile VAS. Read more... - Indian Mobile Marketing must improve
- IT Examiner, 19 January, 2009
Tim Williams shares his views in the article on Mobile Marketing. Read more... - Call registry will leave BPOs in doldrums
- IT Examiner, 19 January, 2009
Tim Williams shares his views on the importance of Privacy and DNC mechanisms in mobile marketing. Read more...
